Ensuring a Customer-Centric Site

There are a lot of easy solutions for ensuring a customer-centric site.  No worries… we’ll help to provide some of those solutions right here. Once you’re ready to evaluate the company site, you can keep this checklist in mind.  First, make sure that while on your site, it’s very easy for the customer to get what they want.  If it’s going to take too long to load, to order a product, if you have to download instructions, you may as well post a page that says “Go Away!”, because that’s exactly what the customer wants to do.  Your site should also have an efficient way for previous and current customers to give feedback about products and services.  Another thing you need to remember when building a customer-centric site is contact information.  You or your company will need an easy way to be reached, whether it be for support, questions, feedback, anything! Keep in mind – It will only frustrate a customer if they have to search for a way to contact you.

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About the Author

The Author: Lou Massari has been in the internet business for over 14 years and is CEO of Paragon Media One Inc. Paragon Media One is a full service digital agency offering website design & development, Search Engine Optimization (SEO), Social Media Marketing, Digital Brand Marketing, Content Marketing and much more. Lou's mission? To help business achieve success online by leveraging digital technology in the new media world.